What isPBR Surface Digital Twin
Digital Twin is a virtual replica or representation of real object, surface or phenomena. True digital twin shall behave exactly same in virtuality as it behaves in reality.
Such transformative idea is already happening and there are number of technologies that are converging to make that possible in CGI space.
Digital Twin technology does allow for businesses to transform and be more agile and effective providing possibilities of
Virtual Catalogue of Products
Virtual Catalogue of Surfaces
Moving Photoshoots to be Virtual
Generate Never seen SKUs
Because Digital Twins technology is still early, we would be cautious calling current virtual representations of objects (3d models) and surface (textures) Digital Twins - however technology savvy companies already utilize what is currently available to get all benefits listed.
PBR Surface Textures
PBR Surface Textures are representations of surfaces in virtual realm. These can be used to:
Render Products in Multiple SKUs
Make Virtual Photoshoot
Allow Artist to Download
Online Configurators
Many of these overlay with benefits listed above. Especially allowing 3d artists to download surface allows it to be used in visualization where many times developers and buyers are seeking for that exact finish to purchase.